Honoring the Seven Lives Lost and Strength to Overcome Adversity

CHICAGO, IL, March 10, 2021 /24-7PressRelease/ — Felicia Alford will launch a three (3) day Through The Fire Women’s Day Campaign, which will showcase videos and photos utilizing the hashtag #ThroughTheFire of individuals across the world celebrating Women’s History Month, starting on March 21, 2021. Felicia Alford, author of Through The Fire, was led to create this campaign during this 3 day period as a means to honor the seven lives lost through the fire and pay homage to the women in our lives who continue to endure, persevere, and rise above their circumstances. The campaign will run from March 21 – March 23, 2021.

THROUGH THE FIRE – Let’s acknowledge the women in our lives who exemplify persistence! Now more than ever, the world needs to recognize the women who have been through the fire and came out unscathed! Join us! Post a picture or video of yourself with a copy of Through The Fire and tell us why it is important to you to honor the women who are trailblazers in your life. Use the hashtag #ThroughTheFire.

When asked about the thought of creating a movement of this magnitude, Felicia, the Creator of Through The Fire Women’s Day Campaign states “The strength of women is undeniable. In the face of adversity, we are able to persevere. We have the women who came before us to thank for showing us the way. These are our matriarchs, trailblazers, mothers, role models and what I like to call “Unsung She-roes.” I wanted to celebrate the various roles that we carry out as women and that are highlighted in Through The Fire.”

In honor of the seven lives lost, Through The Fire will be $7 for three days only on throughthefirethebook.com! We want to see you! Submit your video or post using the hashtag #ThroughTheFire on all social media outlets! Participants will be showcased on Instagram and Facebook.

If you’re a media outlet or photographer interested in covering Through The Fire Women’s Day Campaign, please send your inquiry to Whit Devereaux at [email protected]evereaux.com.

About Felicia Alford: FELICIA ALFORD is an award winning author and mother of two beautiful children. She is also a proud native of the South Side of Chicago. Felicia has cultivated a successful career, spanning over twenty years of elevated leadership and brand management, with an accomplished tenure as a corporate sales executive in the beauty industry. She is known by her colleagues as someone who is dedicated and takes on each task with tenacity and a strong commitment. Felicia applied that same determination in fulfilling her goal of writing a personal true story that she hopes the readers find compelling and enjoy!


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