Transforming printed graphics into interactive experiences.
SACRAMENTO, CA, October 02, 2020 /24-7PressRelease/ — After 3 years of development and beta testing, InterApp has rolled out its highly anticipated interactive content creator platform. It enables graphic designers and creative directors to create immersive interactive experiences for all their print, packaging and apparel graphics by connecting rich media content – video, photo galleries, animation, 3D content and hyperlinks to pre-existing artwork.
According to the Co-Founder Will Brown, CEO “With the old current way, designers can only design static, passive graphics for the consumer to view, but with the new way, graphics can now be dynamic and interactive for the consumer to engage with.” This opens up possibilities for freelancers to up-sell this enhancement as a service, and for in-house designers this can increase engagements and further your brand’s message and value proposition.
To learn more about what this company is doing, Will Brown will be featured on the bi-weekly podcast Feasting on Design scheduled to air Oct 14th 2020, where he will explain how he was inspired to create this technology and his journey pivoting from the print and design industry into tech. You can tune in by connecting with them on IG @feastondesign.
InterApp will be co-hosting a virtual event for Sacramento Design Week Oct 11th – 16th, where they will be on-boarding early adopters and showing them how easy it is to transform their per-existing graphics into interactive experiences. You can become a participant by visiting https://www.designweeksac.com.
If you are a graphic designer and or creative director and your area of focus is print, packaging and apparel graphic design you can connect with InterApp by visiting their website at www.interappusa.com.
InterApp Inc. was founded in 2016 with its headquarters located in Sacramento, California. InterApp builds products that enable creatives to create and consumers to interact with print, packaging and apparel graphics through augmented reality experiences delivered via a combination of a web-based content creator and an image recognition app for smart mobile devices available for free on iTunes and Google Play store.
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